Description: As a journalist, broadcaster and producer I learned the art of finding and telling other people's stories. Later in life as a creative director for an international advertising and marketing agency I had the privilege of helping world-class brands, such as Google, 3M, and Dell, create stories that connected with customers beyond the product benefits. In 2014, I set myself the task of writing a book that would provide a process to enable anyone to create their own authentic business story. I have made the process as simple as possible so that it is easy to action. But that does mean this book is not the usual 300 pages but instead a slim book containing just the information you need to create your business story quickly. Why You Need A Business Story And How To Create It is a tested method for creating your own powerful business stories that you will be able to write, tell and share today.
Price: 26.07 AUD
Location: Hillsdale, NSW
End Time: 2024-11-07T20:46:04.000Z
Shipping Cost: 33.18 AUD
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Return shipping will be paid by: Buyer
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Item must be returned within: 60 Days
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EAN: 9781910223314
UPC: 9781910223314
ISBN: 9781910223314
MPN: N/A
Book Title: Why You Need a Business Story and How to Create It
Item Length: 20.3 cm
Number of Pages: 78 Pages
Language: English
Publication Name: Why You Need a Business Story and How to Create It
Publisher: Consilience Media
Publication Year: 2015
Subject: Management
Item Height: 203 mm
Item Weight: 86 g
Type: Textbook
Author: David Sloly
Item Width: 127 mm
Format: Paperback
