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Book Title: Preparing the Marketing Plan David Parmerlee
Number of Pages: Xxiv, 223 Pages
Language: English
Publication Name: Preparing the Marketing Plan
Publisher: McGraw-Hill Companies, T.H.E.
Item Height: 0.7 in
Publication Year: 2000
Subject: Marketing / General, Advertising & Promotion
Type: Textbook
Item Weight: 25.6 Oz
Author: David Parmerlee
Subject Area: Business & Economics
Item Length: 10.9 in
Series: AMA Marketing Toolbox Ser.
Item Width: 8.5 in
Format: eBook
