Description: Measure What Matters: OKRs - The Simple Idea That Drives 10x Growth is a book by John Doerr that introduces the concept of OKRs (Objectives and Key Results), a goal-setting framework that has helped companies like Google, Intel, and others achieve extraordinary growth. Key Concepts: Objectives: What you want to achieve, set as ambitious and inspiring goals. Key Results: How you'll measure progress towards achieving the objective, defined with specific, measurable targets. Why OKRs Matter: Clarity: OKRs provide clear direction by aligning individual, team, and organizational goals. Focus: They ensure efforts are concentrated on the most important priorities. Accountability: With measurable key results, teams can track progress and adjust strategies. Adaptability: OKRs are usually set quarterly, which allows flexibility to adapt to changes. Transparency: By making OKRs visible to everyone in the organization, they promote a culture of openness and collaboration. 10x Growth: OKRs are designed to inspire teams to stretch beyond comfort zones, aiming for "10x" growth rather than incremental improvement. This moonshot thinking, alongside measurable outcomes, enables companies to innovate and scale rapidly. Case Studies: Doerr uses examples from companies like Google, Bono's ONE campaign, and others to show how OKRs transformed their business operations. By adopting OKRs, organizations can sharpen their focus, foster innovation, and drive results that have a far-reaching impact
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Book Title: Measure What Matters : OKRs - The Simple Idea That Drives 10x Gro
Publication Name: Penguin Books, Limited
Narrative Type: Nonfiction
Publisher: Penguin Books, Limited
Original Language: English
Item Length: 5 in
Intended Audience: Adults
Publication Year: 2018
Format: Paperback
Language: English
Item Height: 9 in
Author: Doerr, John, Duggan, Kris
Genre: Business, Economics & Industry
Topic: Books
Country/Region of Manufacture: United States
Unit Quantity: 1
Item Weight: 15 oz
Item Width: 1 in
Number of Pages: 306