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Book Title: Marketing research
Language: English
Topic: Business & management, Market research
Format: Multiple-item retail product
Publisher: Pearson Education The Limited
Publication Year: 2005
Subject: Marketing
Number of Pages: 784 Pages
Publication Name: Marketing Research: an Applied Approach, Updated Second Edition
Item Weight: 1480 g
Type: Textbook
Author: David F. Birks, Naresh Malhotra
Item Width: 266 mm
