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Marketing Management : Analysis, Planning and Control Hardcover P

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Book Title: Marketing Management : Analysis, Planning and Control Hardcover P

Number of Pages: 768 Pages

Language: English

Publication Name: Marketing Management : Analysis, Planning and Control

Publisher: Prentice Hall PTR

Publication Year: 1984

Subject: Marketing / General

Type: Textbook

Subject Area: Business & Economics

Author: Philip. Kotler

Series: The Prentice-Hall Series in Marketing

Format: Hardcover

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