Jay Conrad Levinson: Guerrilla Marketing, 2007, Used

Description: When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including* strategies for marketing on the Internet (explaining when and precisely how to use it)* tips for using new technology, such as podcasting and automated marketing* programs for targeting prospects and cultivating repeat and referral business* management lessons in the age of telecommuting and freelance employeesGuerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.

Price: 6.77 USD

Location: Bothell, Washington

End Time: 2025-01-10T04:24:14.000Z

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Book Title: Guerrilla Marketing : Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

Item Length: 9in.

Item Height: 1in.

Item Width: 6in.

Author: Jay Conrad Levinson

Format: Trade Paperback

Language: English

Topic: Marketing / General, Small Business, Advertising & Promotion

Publisher: Houghton Mifflin Harcourt Publishing Company

Publication Year: 2007

Genre: Business & Economics

Item Weight: 13.8 Oz

Number of Pages: 384 Pages