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International Entrepreneurship : Starting, Developing, and Managing a Global ...

Description: International Entrepreneurship : Starting, Developing, and Managing a Global Venture, Paperback by Hisrich, Robert D., ISBN 1483344398, ISBN-13 9781483344393, Brand New, Free shipping in the US This text explains how to start, develop, and manage a global venture. It covers the importance of international entrepreneurship, globalization and the international environment, the impact of culture, and the global monetary system; entering the global market, including selecting business opportunities, developing a business plan, and international legal concerns; and managing the enterprise, including alternative entry strategies for the selected market, global marketing and research and development, human resource management, and implementing and managing a global entrepreneurial strategy and venture. This edition has more on culture, new global case studies, new profiles of entrepreneurs, and new coverage of virtual teams. Annotation ©2015 Ringgold, Inc., Portland, OR ()

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International Entrepreneurship : Starting, Developing, and Managing a Global ...

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Book Title: International Entrepreneurship : Starting, Developing, and Managi

Number of Pages: 440 Pages

Language: English

Publication Name: International Entrepreneurship : Starting, Developing, and Managing a Global Venture

Publisher: SAGE Publications, Incorporated

Publication Year: 2015

Item Height: 0.6 in

Subject: Entrepreneurship, General, International / General

Item Weight: 23.1 Oz

Type: Textbook

Item Length: 9.1 in

Author: Robert D. Hisrich

Subject Area: Business & Economics

Item Width: 7.4 in

Format: Trade Paperback

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