Description: How do we advance? As individuals, families, and businesses? As societies, nations, and a species? In a world where it’s said there is nothing new under the sun, we humans are remarkably resourceful at creating new things. The key to innovation is understanding, but not just by using facts, data, and casual observations. Progress demands the profound and useful understanding of a person or a thing, a situation or an issue. And profound and useful understanding that truly effects change is that most elusive of phenomena: insight. How To Be Insightful provides a novel and deeply practical framework that anyone can use to generate more powerful and impactful insights from the increasing volumes of data we all face every day, whatever we do. The framework – the STEP Prism of Insight – has been developed through decades of both practice and training, and the book includes many exercises designed to help strengthen and develop readers’ insight muscles. The book explains the history, psychology, and neuroscience of insight and includes snapshots of insight from international experts in many different fields – psychology and neuroscience, music and acting, forensic science and market research.
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End Time: 2024-11-14T11:29:45.000Z
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Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 60 Days
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EAN: 9780367261719
UPC: 9780367261719
ISBN: 9780367261719
MPN: N/A
Book Title: How To Be Insightful: Unlocking the Superpower tha
Item Height: 1.5 cm
Item Weight: 0.45 kg
Number of Pages: 226 Pages
Language: English
Publication Name: How to Be Insightful : Unlocking the Superpower That Drives Innovation
Publisher: Taylor & Francis Group
Publication Year: 2020
Subject: Business Communication / General, Marketing / General, Consumer Behavior, Public Relations, Nonprofit Organizations & Charities / Marketing & Communications
Type: Textbook
Subject Area: Business & Economics
Author: Sam Knowles
Item Length: 7.7 in
Item Width: 5.2 in
Format: Trade Paperback
