Description: About this productProduct InformationContemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need in order to succeed in the events industry. It introduces every core functional area of events management, such as marketing, finance, project management, strategy, operations, event design and human resources, in a vast array of different event settings from sport to political events. This new edition has been updated to include: * New and updated content on developments in technology, risk management and event volunteering. * New and updated case studies that include emerging economies. * New industry voices by international practitioners. Every topic is brought to life through vivid case studies, personal biographies and examples of best practice from the real world of events management. Written by a team of authors with many years' experience of working in the events industry, Events Management: An Introduction is the essential course text for any events management programme.Product IdentifiersPublisherRoutledgeISBN-101138907057ISBN-139781138907058eBay Product ID (ePID)234807519Product Key FeaturesAuthorJames Kennell, Charles Bladen, Emma Abson, Nick WildePublication Nameevents Management : an IntroductionFormatTrade PaperbackLanguageEnglishSubjectIndustries / Service, Industries / Park & Recreation Management, Management, Advertising & PromotionPublication Year2017TypeTextbookSubject AreaBusiness & EconomicsNumber of Pages440 PagesDimensionsItem Length9.6 inItem Height0.9 inItem Width6.9 inItem Weight31.1 Oz
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All returns accepted: ReturnsNotAccepted
Item Length: 9.6 in
Item Height: 0.9 in
Item Width: 6.9 in
Author: James Kennell, Charles Bladen, Emma Abson, Nick Wilde
Publication Name: events Management : an Introduction
Format: Trade Paperback
Language: English
Subject: Industries / Service, Industries / Park & Recreation Management, Management, Advertising & Promotion
Publisher: Routledge
Publication Year: 2017
Type: Textbook
Subject Area: Business & Economics
Item Weight: 31.1 Oz
Number of Pages: 440 Pages