Crystallizing Public Opinion

Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Crystallizing Public OpinionISBN13:9781515440079ISBN10:1515440079Author:Bernays, Edward L. (Author)Description:In Writing This Book I Have Tried To Set Down The Board Principles That Govern The Profession Of Public Relations It Is Certain That The Power Of Public Opinion Is Constantly Increasing And Will Keep On Increasing It Is Equally Certain That It Is More And More Being Influenced, Changed, Stirred By Impulses From Below The Danger Which This Development Contains For A Progressive Ennobling Of Human Society And A Progressive Heightening Of Human Culture Is Apparent The Duty Of The Higher Strata Of Society--The Cultivated, The Learned, The Expert, The Intellectual--Is Therefore Clear They Must Inject Moral And Spiritual Motives Into Public Opinion Public Opinion Must Become Public Conscience Binding:Hardcover, HardcoverPublisher:WILDER PUBNPublication Date:2019-03-27Weight:0.79 lbsDimensions:0.44'' H x 9.02'' L x 5.98'' WNumber of Pages:126Language:English

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Location: USA

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Book Title: Crystallizing Public Opinion

Item Length: 9in.

Item Height: 0.4in.

Item Width: 6in.

Author: Edward L. Bernays

Format: Hardcover

Language: English

Topic: Careers / General, Public Relations, Advertising & Promotion

Publisher: Wilder Publications, Incorporated

Publication Year: 2019

Genre: Business & Economics

Item Weight: 12.7 Oz

Number of Pages: 126 Pages