Description: Copy Generic : How the Nonspecific Makes Our Social Worlds, Paperback by Maclochlainn, Scott, ISBN 022682277X, ISBN-13 9780226822778, Brand New, Free shipping in the US "An illuminating look at how the "generic" is key to how we make meaning in the world. From off-brand products to elevator music, the "generic" is discarded as the copy, the knock-off, and the old. In The Copy Generic, anthropologist Scott MacLochlainn insists that more than the waste from the culture machine, the generic is a universal social tool, allowing us to move through the world with necessary frames of reference. It is the baseline and background, a category that includes and orders different types of specificity yet remains non-specific in itself. Across arenas as diverse as city planning, social media, ethnonationalism, and religion, the generic points to spaces in which knowledge is both over-produced and desperately lacking. Moving through ethnographic and historical settings in the Philippines, Europe, and the United States, MacLochlainn reveals ways the "generic" is crucial to how things repeat, circulate, and are classified in the world"--
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Book Title: Copy Generic : How the Nonspecific Makes Our Social Worlds
Item Length: 0.9in
Item Height: 0in
Item Width: 0.6in
Author: Scott Maclochlainn
Publication Name: Copy Generic : How the Nonspecific Makes Our Social Worlds
Format: Trade Paperback
Language: English
Publisher: University of Chicago Press
Publication Year: 2022
Type: Textbook
Item Weight: 6.7 Oz
Number of Pages: 232 Pages
