Description: Basic Marketing Research by N. Malhotra (4th Edition, Paperback, 2014).
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Features: International Edition
Item Height: 280mm
Item Width: 216mm
Author: Naresh Malhotra
Publication Name: Basic Marketing Research: Pearson New International Edition
Format: Paperback
Language: English
Publisher: Pearson Education Limited
Subject: Marketing
Publication Year: 2013
Type: Textbook
Item Weight: 144g
Number of Pages: 676 Pages